Parajumers – The Coldest Season FW25 Campaign
When Italian outerwear brand Parajumpers set out to create their FW25 campaign “The Coldest Season”, they needed a location that still offered a true winter atmosphere in early May — snow, ice, rugged rock formations, Scandinavian light, and the feeling of remote cold.
Swixer provided
Parajumpers reached out to Swixer for local support on the ground. We provided:
- Scouting
- Locations
- Crew
- Transport
- Logistics
- Helped produce a one-day photo and video shoot in some of Norway’s most stunning locations.






